Sourcing, Trade Fairs & Translation in China
Yeni İpekyolu helps Turkish companies, buyers, exporters and delegations do business in China with confidence. Our Istanbul office, together with our team and partners in Guangzhou, Shenzhen, Yiwu, Shanghai, Hangzhou and Beijing, manages every step: supplier sourcing, factory audits and quality control, trade fairs and business trips, interpreting and your travel in China.





Moments from our China–Türkiye work
Turkish Airlines
Tencent
Ministry of Energy and Natural Resources
Ministry of Culture and Tourism of China
Ülker
Alibaba
Limak
Mango TV
Cengiz Holding
Youku
Kolin
iQIYI
Kalyon
TRT
Kanal DFinding reliable suppliers, on-site factory audits and pre-shipment checks against your criteria.
Canton Fair, specialised fairs, factory tours and delegation visits, planned from a single source.
Contract, technical and sworn translation; interpreting at fairs, factories and meetings, on site or remotely.
We verify Chinese companies before you pay and guide you on market entry, distributors and negotiation.
We coordinate company, representative office and trademark registration in China with licensed local agents.
Visa invitations, pick-ups, hotels, Alipay and SIM cards, hospital accompaniment; reachable 24/7.
Seven service areas for everything you do in China
Sourcing & Production
Supplier sourcing, factory audits, QC, samples, production follow-up, Yiwu and logistics.
7 services →Trade Fairs & Business Trips
Canton Fair, specialised fairs, exhibiting, business trips, delegations and B2B matchmaking.
6 services →Translation & Interpreting
Sworn, contract, technical and web translation; fair, factory, simultaneous and remote interpreting.
8 services →Consulting
Market entry, market research, company checks, distributors and negotiation support.
5 services →Company & Trademark
Company and rep office setup, trademark registration, Chinese brand name and document certification.
5 services →Marketing in China
Tmall Global, JD, Douyin, Xiaohongshu, WeChat and KOL partnerships.
5 services →Travel & Living
Visa invitations, pick-ups, hotels, Alipay & SIM, hospital accompaniment, work permits.
6 services →Our office in China, right there with you
Yeni İpekyolu has an office in China, and our team members and partners are on the ground in Guangzhou & Shenzhen, Yiwu, Shanghai & Hangzhou and Beijing. Our Turkish–Chinese team knows the business culture of both countries and supports Turkish companies locally with sourcing, factory audits, fairs, negotiations, company setup and marketing in China.
Before you travel you can meet us in Levent, Istanbul by appointment; once in China, our China office works with you on the ground. Reach us any time on WeChat and WhatsApp — we speak Turkish, Chinese and English.
The right supplier, the right quality, delivered on time
With our team in Guangzhou, Shenzhen, Yiwu and eastern China, we follow every step of your purchase on the ground, from supplier search and factory audits to quality control and shipping.
Supplier sourcing in China
We research, compare and shortlist the right manufacturers in China for your product.
Learn more ⟶Factory audit & verification
Before you order, we visit the factory on site and verify its capacity, documents and production lines.
Learn more ⟶Quality control & pre-shipment inspection
We inspect goods during production and before shipment against your criteria and send a photo report.
Learn more ⟶Sample & prototype management
We manage sample requests, comparisons, revisions and shipping to Türkiye on your behalf.
Learn more ⟶Production follow-up
Once the order is placed, we track production against the schedule and report progress to you in Turkish.
Learn more ⟶Wholesale buying in Yiwu
We walk the Yiwu market with you, negotiate and consolidate your orders into one container.
Learn more ⟶Shipping & logistics coordination
Together with forwarders, we coordinate loading, documents and sea, air or rail shipments.
Learn more ⟶Go to Chinese fairs and factories well prepared
From the Canton Fair to specialised fairs, factory tours and delegation visits, one team plans the programme, appointments, transport and interpreting.
Canton Fair support
At the Canton Fair, held twice a year in Guangzhou, we help with registration, planning and booth meetings.
Learn more ⟶Specialised trade fairs in China
We pick the right Chinese fairs for your sector and prepare your visit plan and supplier appointments.
Learn more ⟶Exhibiting at a fair in China
To exhibit at a fair in China, we coordinate the application, booth setup, Chinese materials and booth interpreting.
Learn more ⟶Business trip & factory tour
We plan your business trip across several cities with factory visits, meetings, transport and an interpreter.
Learn more ⟶Turkish delegation visits to China
For chamber, association and company delegations, we run the programme, institutional meetings and protocol in China.
Learn more ⟶B2B meetings & matchmaking
We identify Chinese companies that fit your goals, arrange one-to-one B2B meetings and interpret for you.
Learn more ⟶Chinese ⇄ Turkish: getting it right on paper and in person
Written translation from contracts to catalogues; interpreting at fairs, factories and meetings, on site in Chinese cities or remotely.
Written translation
Sworn Chinese translation
We deliver your Chinese ⇄ Turkish documents for official use, signed by a sworn translator.
Learn more ⟶Contract translation
We make purchase, distribution and confidentiality agreements clear and consistent in both languages.
Learn more ⟶Technical & product document translation
Specifications, drawings, user manuals and test reports are translated by our team, fluent in industry terms.
Learn more ⟶Catalogue & website localisation into Chinese
We adapt your catalogue and website into natural Chinese that Chinese buyers will enjoy reading.
Learn more ⟶Interpreting
Trade fair interpreting
Make the most of fair meetings with a Chinese–Turkish interpreter at your booth or on your visits.
Learn more ⟶Factory & business meeting interpreting
An experienced interpreter at your side for factory visits, price talks and technical meetings.
Learn more ⟶Simultaneous & consecutive interpreting
Simultaneous or consecutive Chinese interpreting for conferences, forums and signing ceremonies.
Learn more ⟶Remote video interpreting
Interpreter support for video calls with your Chinese supplier, without leaving Türkiye.
Learn more ⟶On-the-ground insight for the right decisions in China
Move forward in market entry, research, company checks, distributor search and negotiations with a team that knows both China and Turkish business.
China market entry strategy
Together we define the right channel, business model and step-by-step plan to sell your product in China.
Learn more ⟶China market research
We research competitors, price levels, consumer expectations and distribution channels and report in Turkish.
Learn more ⟶Chinese company check
Before you pay, we check the Chinese company's official records, operating status and address.
Learn more ⟶Finding distributors & partners in China
We find distributors, importers and partners in China for your product and set up the meetings.
Learn more ⟶Negotiation support with Chinese companies
Our team knows Chinese business culture and supports you in price, payment-term and contract negotiations.
Learn more ⟶Set up your company and protect your brand in China
We coordinate company and representative office setup and trademark registration with licensed Chinese agents and lawyers and take care of translation and follow-up; we confirm the current rules for every case.
Company formation in China
We help you choose the right structure for your company in China and coordinate the process with licensed local agents.
Learn more ⟶Representative office in China
For a representative office in China, we handle document preparation, translation and application follow-up.
Learn more ⟶Trademark registration in China
To protect your brand in China, we coordinate the trademark filing with local trademark agents.
Learn more ⟶Chinese brand name
We create a Chinese name for your brand that is easy to say, carries a positive meaning and suits registration.
Learn more ⟶Using Turkish documents in China
We plan the apostille, translation and certification steps for using your Turkish documents in China.
Learn more ⟶Bring your Turkish brand to Chinese consumers
Chinese consumers decide on their own platforms: become visible on Tmall Global, JD, Douyin, Xiaohongshu and WeChat with Chinese content and the right partners.
Tmall Global & JD e-commerce
We coordinate the store, partners and operations for cross-border sales on Tmall Global and JD.
Learn more ⟶Douyin marketing
We introduce Turkish products to Chinese consumers on Douyin through short videos and live streams.
Learn more ⟶Xiaohongshu marketing
With content on Xiaohongshu, we help your brand build trust among Chinese consumers.
Learn more ⟶WeChat official account
We manage the setup of your WeChat official account, Chinese content and follower communication.
Learn more ⟶Chinese influencer (KOL) partnerships
We select Chinese influencers who fit your product and run the collaboration brief and follow-up.
Learn more ⟶Feel at home in China
From visa invitations and airport pick-ups to hotels, Alipay and SIM cards, we make everyday life in China easy.
China visa & invitation letter
We help you prepare the documents and business invitation letter needed for a China visa.
Learn more ⟶Airport pick-up & transport
We arrange airport pick-up, private cars and intercity transport in advance.
Learn more ⟶Hotels & accommodation
We find suitable hotels close to your fair or business programme and handle the bookings.
Learn more ⟶Alipay, WeChat Pay & SIM setup
We help you set up Alipay and WeChat Pay before you travel, and get a SIM card when you arrive.
Learn more ⟶Hospital accompaniment in China
If you need medical care in China, we arrange hospital appointments, accompaniment and interpreting with doctors.
Learn more ⟶Work & residence permits in China
We coordinate work and residence permits for your staff in China and confirm the current rules with you.
Learn more ⟶Verify your Chinese supplier before you pay
We check the company through China’s official business registration data and public records, visit the address when needed, and report to you in Turkish.
- Registration details, unified social credit code and capital
- Legal representative, shareholders and business scope
- Operating status, manufacturer or trader, and address verification
- Public court records and irregularity listings
Sectors Turkish companies source and do business in China
China guide
China Company, Representative Office or Distributor? A Guide
Set up a company in China, open a representative office or work with a distributor? Advantages, limits and selection criteria of the three models for Turkish companies.
Choosing an Interpreter for Factory Visits and Trade Fairs in China
Choosing an interpreter for factory visits and fairs in China: Turkish–Chinese or English, technical knowledge, impartiality, briefing, confidentiality and selection criteria.
Your First Business Trip to China: Apps, Transport and Tips
Preparing for your first business trip to China? Practical tips on essential apps, high-speed rail and local transport, communication, hotels and meeting etiquette.
Frequently asked questions
How can I tell whether a Chinese supplier is reliable?
We first check the company's official registration records and confirm whether it is a manufacturer or a trader, then audit the factory on site and assess the samples. Everything is summarised in a Turkish report so you can place your order with peace of mind.
When is the Canton Fair, and can you accompany us?
The Canton Fair is held in Guangzhou every spring and autumn, in phases that cover different product groups. We help you choose the right phase, handle registration and hotels, and arrange supplier meetings with an interpreter at the fair. We confirm the current dates with the organiser's announcements.
How do you carry out quality control?
We build a checklist from your specifications and the approved sample, inspect at the factory during production and before shipment—quantity, appearance, dimensions, function and packaging—and send a photo report the same day.
Can you provide a Turkish-speaking interpreter in China?
Yes. We provide Chinese–Turkish interpreters in Guangzhou, Shenzhen, Yiwu, Shanghai, Hangzhou and Beijing for fairs, factory visits and business meetings, and remote video interpreting when being there in person isn't possible.
Do I need a visa for China, and can you help with an invitation letter?
Visa requirements can change from time to time, so we confirm the current rules with you. If you need a business visa, we help you prepare the invitation letter from the Chinese company and the list of required documents.
How do I pay in China? Can I use Alipay or WeChat Pay?
Most everyday payments in China are made by phone. Foreign visitors can usually link an international card to Alipay or WeChat Pay; we set it up with you before you travel and help you get a SIM card on arrival.
Do we need to register our trademark in China?
If you plan to sell, manufacture or partner in China, registering early is usually recommended, as China generally follows a first-to-file principle. We coordinate the filing with local trademark agents and can also create a suitable Chinese name for your brand.
Can a Turkish company set up a company in China?
Yes. Depending on your goals, structures such as a wholly foreign-owned enterprise or a representative office are typical options. We coordinate the process with licensed Chinese agents and lawyers and handle document translation, certification and follow-up, confirming the current rules with you.
How are goods shipped from China to Türkiye?
Depending on volume and timing, you can choose sea, air or rail. We work with forwarders to coordinate loading, documents and Incoterms such as FOB or EXW so your goods leave smoothly for Türkiye.
How do you work, and how is pricing set?
We start with a free initial call to understand your product, target cities and timeline. We then prepare a written quote based on scope, number of days and cities, and get started once you approve it.
Tell us about your plans in China
Yeni İpekyolu · Istanbul
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